Assorel From the site:
held in 2009 and are oriented to the optimism forecasts for 2010 of the operators of RP in the world, according to the analysis 'World Report 2010' held in 24 countries by ICCO, the umbrella organization of the Associations of five continents. Despite the economic crisis, confirmed the increase in Corporate Communication and Crisis Management in conjunction with Digital PR, defined as "key component" for growth. Commenting on the results, Richard Houghton - President ICCO said, "It 's certainly been a difficult year for the public relations profession, but most member states are confident that, through a combination of a solid business management the development of digital services and aid the recovery of local economies and international market in 2010 will continue to grow. The PR company that will be able to manage and maintain the quality resources despite the pressure on the budget by customers responding to the needs addressed in integrated communication and digitally oriented in traditional campaigns, will be winning next year. "
For more information:
http://www.assorel.it/newsletter_sito/dwd/news_10_03 / icco_world_report_2010.pdf
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